Discover top strategies for the best digital customer experience in 2024. Enhance CX with data-driven insights, personalized interactions, and feedback.
Discover the benefits of using customer data platform software (CDP) to leverage customer data to personalize experiences and enhance ROI.
6 Customer Service Trends You Can’t Ignore
From social media shopping to hyper-personalization to CX-driven service, here are the top customer service trends to expect.
Neuromarketing 101: How Neuroscience Affects Customers’ Buying Behaviors
Neuromarketing can help brands better understand their audience's buying behaviors on a cognitive and emotional level to evoke more specific buying impulses
3 Steps to Create a More Effective Reputation Management Strategy
Effective reputation management is more than just setting up social media brand monitoring. Here are 3 tactics to keep your rep clean and customers happy!
How to Use Amazon Reviews for Content and Product Development
You can learn a lot from reading Amazon reviews, which makes them a great tool for your own product development and improved marketing strategy. Here's how.
What Is a Customer Data Platform (CDP) & Why Do You Need One ASAP?
A customer data platform (CDP) is to marketing what a CRM is to sales: it provides an in-depth look at your customers’ behaviors, needs and mindsets.
How a Brand Persona Plays Into Effective ROI
Branding is more than just slapping a logo onto your business. In order to affect your ROI, your business needs a “brand persona”. Here's what that is.
Top 8 Tools to Improve Customer Experience Using Heat Maps, Feedback and Links
86% of people spend more money on products/services that offer a better customer experience. These 8 tools will ensure that you're providing the best UX.
What Should You Do When People Complain About Your Product or Service?
When a customer complains, it feels bad. Here's how to view negative feedback as a priceless opportunity to improve and grow your business.
4 Ways to Acquire Customer Reviews Using Social Media
Building a brand’s reputation requires time, effort and word-of-mouth "advertising". Here's how to get more customer reviews with the help of social media.
5 Powerful Ways to Increase Sales by Leveraging Data Effectively
Any good business knows that understanding customers is critical and big data is the key to long-term success – if you know how to apply it correctly.