10 Best Black Friday Marketing Strategies for 2024 Success
Sam Pak

Boost your Black Friday marketing in 2024 with these top 10 strategies to maximize sales and stand out in the advertising fray.

The Impact of Political Advertising on Digital Marketing
Sam Pak

Discover how political advertising has been driving up ad costs, making it challenging for non-political advertisers to compete.

The Future of Search Advertising in 2024: A Shifting Landscape
Eric Siu

Discover key strategies for search advertising success and learn how to adapt your campaigns for the next generation of search with AI integration and multi-platform approaches.

MER vs ROAS: Which Should You Focus On?
Sam Pak

Discover the key differences between MER vs ROAS, how to calculate them, and when to use each for optimizing your marketing strategy.

Is Superbowl Advertising Worth It for Big Events?
Eric Siu

Discover if Super Bowl ads are worth it. Analyze brand impact, ROI, and creative strategies used by top brands like Coca-Cola and Bud Light.

How to Get Endorsements: Win More Business with Awards
Eric Siu

Enhance business credibility with strategic tips on securing endorsements. Learn how to leverage awards for better market visibility and sales.

Chase Bank Enters Advertising with Chase Media Solutions
Eric Siu

Discover how Chase Media Solutions uses bank advertisement data to deliver personalized, innovative bank digital marketing solutions.

Are Google Ads Still Effective in 2024?
Eric Siu

Discover 2024 Google Ads' effectiveness, CTR, CPC, and ROI. Learn to optimize ads and achieve significant returns with advanced targeting.

Best Social Media Platforms for Advertising (It’s Not What You Think)
Eric Siu

Discover top social media platforms for advertising in 2024. Maximize ROI with strategies for Facebook, Instagram, TikTok, and more.

New Perplexity Ads: What Marketers Need to Know
Selena Templeton

Perplexity.ai, a conversational search engine, is rolling out advertisements. Here's what marketers need to know about Perplexity ads.

13 Benefits of Native Advertising to Amp Your Campaign
Stephanie Jensen

From better engagement to more conversions, these benefits of native advertising demonstrate why you should add it to your marketing strategy

13 Reasons Why Facebook Clothing Ads Are a Must-Have for Fashion Brands
Sam Pak

From easy retargeting and wide reach to cost-effective ROAS, here's why Facebook clothing ads are essential for your fashion brand.

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